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2x4 Study

 

2x4: A Design Firm Study

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2x4 is a greatly influential design firm founded by Michael Rock. The firm bases their work around structured minimalism that packs a punch not only visually but philosophically. They push design theory to its boundaries and create immersive design experiences. This project was a booklet that studies this firm and how they have utilized visual arts throughout their history. It discussed projects, the design team, their mission and the types of clients they have garnered over their existence. The booklet also tries to emulate their design style to create a comprehensive view into this firm that has inspired me so much in my own work.